This page is designed to give you a flavour for some of the case studies you can find in Digital Marketing Strategy. Some of these are publicly shared and others are exclusive to the book. For more information on how the fit contextually into you strategy you can order Digital Marketing Strategy from Amazon here.
The case studies include successful customer acquisition strategies, highly engaging content strategies, CRM programmes and interesting uses of data amongst other areas.
I hope some of these provide some ideas or guidance to your strategies.
Display Advertising Case Study
Online Customer Service Case Study
Digital Transformation Case Study
For more detail on these and how to implement complex digital strategies pick up a copy of Digital Marketing Strategy – the international best-seller.
