How to Calculate the ROI of Different Marketing Activities
January 24, 2023
In this article, we’ll explore how to calculate the ROI of the activities mentioned, and some other ways to measure the value of content.
“This is not the digital age. It’s the human age”
Simon Kingsnorth
Digital Marketing Books
Simon is the author of two best selling digital marketing books that are used by universities and institutes across the world and available in many languages
Speaking
Simon is a keynote marketing speaker who regularly speaks at industry and corporate events around the world. He also runs training courses and lectures.
Consulting
Simon has consulted for many of the world’s top companies and continues to offer strategic and tactical advice to corporations and start-ups.
SK.
Simon is CEO is of SK, a global strategic marketing agency that works with companies of all sizes to build smart marketing strategies.
SK works with global corporations and start-ups and has specialist expertise in financial services, fintech, healthtech, proptech and hospitality.
The agency delivers tailored strategies that define brands, disrupt sectors, deliver significant growth and solve problems.
Tailored Marketing Training
Simon runs tailored training courses for companies and organisations around the world.
These courses cover marketing, digital marketing, strategy and any specific disciplines such as SEO, technology or regulation.
These courses are completely tailored to your needs so get in touch to chat about a custom course for your team.
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How To Target Gen Z
January 17, 2023
In this article, I’ll provide an overview of the characteristics of Gen Z along with strategies on how to target and market to them.
Social Media Roundup of 2022
January 12, 2023
2022 has seen some big changes in the world of social media. Read on to learn more about these changes and what that means for social media marketing as we head into 2023.
2023 Marketing Trends
January 10, 2023
Marketers must be adapting their strategies to account for these changes. Grab your FREE copy of our 2023 marketing trends report today!
The Core Principles of Great Design in Marketing
January 2, 2023
This article reviews some core principles that all great designs share and that will improve overall customer experience and therefore, conversions.
What is a Growth Strategy and How Do You Build One?
December 22, 2022
Without a growth strategy, you run the risk of stagnation and being overtaken by competitors, so I’ve put this article together to help you get started in crafting your own.