Home > Digital Marketing Courses
Simon runs a series of courses from 101 introductory sessions to deep implementation courses. These are customised to suit each individual client and can run from an hour to a week and can be via video or face to face.
Simon’s book Digital Marketing Strategy is used by The Chartered Institute of Marketing and by universities and institutes all over the world. It is an international best-seller and is available in several languages. The books contains models and case studies which feature in these courses.
The structure of the course is tailored to suit you but can consist of introductory sessions on the topic, case studies, relevant tools, step by step instructions, models and workshops.
Simon has run these courses for clients all over the world to help companies and individuals develop their skills and improve the success of their digital activity.
Please note that currently all courses are virtual.
Courses available this year are:
SEO in 2021
A look at the key areas to focus on to succeed in SEO this year including current updates. Includes content, technical and link strategies.
Building social media that delivers growth
A look at how to win on the key channels including Facebook, Instagram, Twitter, Linkedin, TikTok and others. Reviewing content that works, posting techniques, influencers, data, advertising and more.
Content Marketing that Engages
Producing written, audio, video and visual content that delivers results and distribution techniques to drive conversion and positive brand perception.
Building Successful Customer Communications
A look at email and direct communications strategies to convert, create loyalty and deliver great service levels including CRM and Marketing Automation.
How to manage complex digital transformation projects. How to oversee the technology programmes, people and cultural challenges.
Building a Digital Marketing Strategy
Where to focus and why when building a strategy that will deliver results for your organisation. Looking at every channel and how they work together for success.
To find out more about these courses get in touch with Simon.
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