Marketing Consultant & Fractional CMO

Simon Kingsnorth

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Simon Kingsnorth supports businesses worldwide to solve marketing challenges through marketing consultancy and fractional CMO support.

From global corporations to start-ups Simon advises on growth strategy, marketing operations & AI, loyalty and lifetime value, brand building, entering new markets, product development, research and much more.  He has worked with clients in financial services, technology, travel, communications, legal & compliance, entertainment and many more industries.

"Simon's knowledge of branding, marketing and business strategy was incredibly insightful and useful to the business"

Marketing Consultant

I have worked with clients around the world to consult on a range of marketing projects.  These vary from improvements in advertising efficiency to full scale marketing and digital transformations.  I have worked with SEO since the 1990s, with Google Ads since the week it launched, with social media since the on-set of this channel in the late 2010, with TikTok, Salesforce, Hubspot, Mailchimp, WordPress and countless other platforms.  I have worked on TV, radio, direct mail, PR, press and other traditional channels as well as being a leader in the digital marketing space.  If you have a problem, there is a good chance I have solved it before.

My engagements can last several months or several years but they have one thing in common – they are entirely built around you.  I do not bring a simple template with me, I bring my 25+ years experience and the models I have built as part of writing my best-selling books.  Through these methods I work with you to create a plan that meets your objectives.

If you have a challenge and you need external support or another opinion, please just reach out for a chat.

Fractional Chief Marketing Officer

In my role as a Fractional CMO I support businesses that need a senior marketing leader.  This usually involves 1-2 days a week to solve problems, advise on strategy, guide a less experienced team and ensure execution remains on track.

I have held CMO roles and other C-suite level positions at companies around the world and can bring both marketing knowledge as well as financial, regulatory and leadership experience to the table.  Other fractional roles I can support with include Chief Growth Officer, Chief Commercial Officer and Chief Strategy Officer.

If you need senior guidance within your business but do not need a full time CMO then please reach out to talk.

Pick up one of my best-selling books to aid your marketing career

Digital Marketing Strategy by Simon Kingsnorth

DIGITAL MARKETING STRATEGY

The ultimate guide to digital marketing strategy.  As used on CIM courses and by universities worldwide.

The Digital Marketing Handbook

THE MARKETING HANDBOOK

The practical, no-nonsense guide to executing digital marketing campaigns with how-to and what to avoid.

Marketing in Web 3.0 by Simon Kingsnorth

MARKETING IN WEB 3.0

A look at web3 and how it is affecting technology, consumers and what marketers need to do about it.

My Approach

My approach focuses on you.  On understanding you, your market and your consumers.  On building tailored strategies that deliver results and on being flexible and relentless to ensure tat together we deliver the best outcomes for you and your clients.

My Four-Step Approach

I sit with you and discuss your situation in detail. We run through your current pain points and history. We focus on understanding and interrogating your goals. This gives us a starting point and an end goal.

I work with your team, data and platforms to understand the trends, issues and any immediate quick wins. I also review the market, competition, consumers and customers (including interviews and research where possible) to gather a full picture of the current state of play.

I interrogate the findings to look for opportunities that can be delivered within the existing framework or require additional resources to deliver. This starts to dictate timelines and budgets necessary as well as potential results.

I build a plan to deliver quick wins, cost effective improvements and long-term opportunities across channels, team, operations, product and more and work with you to ensure it is robust and deliverable.  if required, I support you in getting that plan delivered.

This approach has helped me to deliver growth in the 100s of percents, billions of dollars of new revenue, extensive global content strategies, first place results on Google, significant brand recognition gains and much more for clients in multiple industries across the globe. If you’d like to find out how I can support you to deliver these sort of results, simply get in touch now.

Get in touch

If you have a marketing challenge or want to talk about speaking or my books, I'd love to hear from you.